Social Media Marketing: Amplifying Your Voice

Social Media Marketing and Management: Amplify Your Brand Year-Round

At Beachy Marketing, we create customized social media strategies that keep your resort top-of-mind for returning guests and new audiences alike. Our approach combines targeted content, competitor insights, and your unique brand to keep your social accounts active and engaging all year. From recent reviews to local events, we ensure your content showcases the best of what your business offers and draws in future visitors. Our social media management services include a variety of posts, such as:

• Property photos, amenities, and featured units that highlight your unique offerings.
• Upcoming events and promotions, ensuring guests know the best times to visit.
• Positive reviews and FAQs, building credibility and answering common guest questions.
• Seasonal announcements to create excitement and keep your resort relevant.

Platform-Specific Strategies

• Facebook: We’ll create and share an average of several posts per week, tailored to engage all types of visitors. Each post is carefully crafted and timed based on your schedule, seasonal events, and the news cycle.
• Instagram: We recommend synchronized posts across Facebook and Instagram to maximize engagement. This consistency strengthens your brand and ensures audiences on both platforms get the same great content.
• YouTube: Video marketing adds depth to your brand. We’ll create or optimize YouTube content, showcasing what makes your business and surrounding area unique and desirable, helping guests envision their vacation before they even book.
• TikTok: This platform is a growing hotspot for younger audiences. We can create dynamic, trend-based videos that capture the lively spirit of your business and help you reach a wider, more varied audience.

Working with Existing Social Media Teams

Already have an in-house team or social media partner? We’re here to support, coordinate, or step in when needed. Whether it’s providing additional coverage during busy seasons or stepping in when your team is unavailable, we’re flexible and ready to keep your content strategy running smoothly, so your business never skips a beat.